The Role of Strategic Recovery in Achieving Organizational Longevity An Analytical Study on a Sample of Leaders in the General Company for Automotive Industry in Alexandria-Babylon
DOI:
https://doi.org/10.59890/ijfbm.v2i6.32Keywords:
Strategic Recovery, Organizational Longevity, General Company for Automotive IndustryAbstract
The current research aims to demonstrate the role of strategic recovery as an independent variable with its four dimensions (response speed, apology, compensation, empowerment) in organizational longevity as a dependent variable with its four dimensions (organizational learning, organizational identity, organizational creativity, Organizational fiscal conservatism) and then determine the correlation and influence between them. The purpose of determining the research objective was to design a questionnaire consisting of 27 paragraphs and distribute them to a random sample of leaders working in the General Company for Automotive Industry in Alexandria with 150 respondents. The data were analyzed using the SPSS program and many statistical tools were used, including the arithmetic mean, standard deviation, and regression coefficient. The most prominent results were the existence of a statistically significant correlation between the two variables and there is a strong effect of strategic recovery in creating organizational longevity. The researcher recommended the necessity of spreading awareness and knowledge of the dimensions of strategic recovery and teaching methods of developing intelligence and creativity among employees in order to contribute to enhancing continuity and survival and avoiding various crises.
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